Kimberly K. Wilson

Kimberly K. Wilson

Senior Vice President of Brand and Consumer Marketing, SiriusXM & Pandora

Kimberly K. Wilson is an entertainment, sports, and media marketing veteran with over 20 years of experience in driving growth for Fortune 500 companies in the linear, digital, and streaming content space. Wilson has spent her career at the forefront of innovation across content distribution and brand marketing.

Wilson currently serves as Senior Vice President of Brand and Consumer Marketing for SiriusXM + Pandora where she oversees brand marketing strategy for its portfolio of audio streaming brands. Prior to joining SiriusXM, Wilson spent 16 years at The Walt Disney Company in various marketing leadership roles. She was responsible for setting strategic direction for driving fan engagement, customer acquisition, retention and revenue for Disney’s content portfolio including ESPN, Disney Channel, FX, Nat Geo, Marvel, Pixar and ABC.

In 2003, Wilson served as Director of Marketing for Clear Channel Radio New Orleans (now iHeart Radio). She led the development and execution of all marketing, promotions, and community affairs efforts for seven diverse radio stations from Hip Hop to Gospel, Classic Rock and Country. She began her media career as Distribution Sales Manager for BET Networks Viacom where she was responsible for increasing distribution of BET’s suite of linear and digital networks.

Kimberly received her bachelor’s degree in Marketing from Columbia College Chicago and earned a master’s degree in Integrated Marketing from Roosevelt University. She is a proud and active member of Alpha Kappa Alpha Sorority, Incorporated.

Her proudest accomplishment includes serving as co-founder and president of the Don D. Wilson Dream a Dream Foundation – an organization created to support and actualize the dreams of young people in the areas of music, sports and entrepreneurship. She is also an active board member of St. Joseph Center whose mission is to help eradicate homelessness in Los Angeles, CA.

 

The Music Industry Advisory Board aims to ensure that students have access to a diverse set of successful music professionals, so they are aware that there is more to the industry beyond being on the main stage. Our mission is to close the gap for the next generation of music industry professionals to create a more inclusive and diverse future.